Top 10 Go-To-Market Consultancies in Dubai (2025)

Entering the Dubai market or launching a product? A robust GTM strategy can make or break your success. From defining your launch roadmap to local traction, here’s a breakdown of the top consultancies that empower businesses with strategic, execution‑driven GTM excellence.

MANAGEMENTMARKETING

Omar Hisham

9/2/20253 min read

1. Market Navigator

What we do: A research-led, strategy-first consultancy offering integrated GTM services—from pre-launch market research to full digital and offline execution. Specialties include market entry in Dubai, product launch optimization, marketing strategy, startup support, and regional rollouts.
Why we lead: Deep local insight and presence, agile execution, measurable outcomes, and a modular approach that is highly customizable.
Office: Dubai Meydan, UAE
Founded: 2023
Team Size: Boutique

2. AstroLabs

What they do: A Dubai-based business setup and GTM partner for international startups entering the UAE. Services span market research, ecosystem integration, and operational readiness.
Why consider them: Vast regional startup ecosystem knowledge, especially helpful for first-time market-entry ventures.
Founded: 2013
Office: JLT, Dubai
Team Size: Medium

3. RAQAM Consultancy (Regulatory Affairs)

What they do: Specialists in regulatory affairs and compliance, providing strategic support for product registration, label validation, halal certification, quality assurance, and regulatory intelligence across FMCG sectors—including food, cosmetics, home care, and disinfectants. Essential for GTM launches that require compliance readiness.
Why they're unique: Raqam ensures that products meet UAE and GCC standards from day one. This compliance-first approach accelerates market entry, mitigates legal risks, and supports smoother product acceptance—especially critical for FMCG firms entering Dubai.
Founded: 2014
Office: Dubai Meydan, UAE
Team Size: Medium

4. Simon-Kucher & Partners

What they do: Global experts in pricing and commercial strategy, including GTM advisory on growth, sales, and digital initiatives.
Why consider them: Outstanding for pricing-led product launches and GTM plans tuned for profitability and competitive positioning.
Founded: 2012
Office: Dubai Design District, UAE
Team Size: Boutique

5. Shuraa Management & Consultancy

What they do: Business setup backbone and GTM enablement partner—handling licensing, entity structures, and early go-to-market planning.
Why consider them: Ideal for new companies needing GTM alignment with legal and operational compliance.
Founded: 2001
Office: Dubai SZR, UAE
Team Size: Medium

6. New Horizons Business Consultants

What they do: Business setup and strategic GTM support—especially for market entry in Dubai, including structuring, regulatory clarity, and operational readiness.
Why consider them: Ideal for fundamentals—company formation aligned with GTM strategies.
Founded: 2018
Office: Dubai Internet City, UAE
Team Size: Boutique

7. Creative Drop (Marketing Consultancy)

What they do: Specialized in GTM through integrated marketing, creative positioning, content planning, and e-commerce strategy.
Why consider them: Great for brands needing GTM with strong creative and digital storytelling.
Founded: 2023
Office: JLT Dubai, UAE
Team Size: Boutique

8. GrowthMentor (Mentorship Model)

What they do: Budget-friendly GTM guidance through one-on-one mentor sessions—especially valuable for early-stage founders.
Why consider them: Agile, affordable support for building GTM playbooks and messaging with direct feedback.
Founded: 2019
Office: Virtual
Team Size: Platform

9. GHM Consultancy

What they do: Marketing and growth strategies tailored to GCC entry. Offers comprehensive go-to-market GTM services including research, channel recommendations, and execution planning.
Why consider them: Strong GCC footprint and practical GTM frameworks focused on local resonance.
Founded: 2023
Office: Dubai Production City, UAE
Team Size: Boutique

10. BigLab

What they do: Actionable GTM consulting focused on entering new markets, delivering data-driven strategy, and refining channel execution.
Why consider them: Practical, hands-on support for companies expanding product launches regionally.
Founded: 2009
Office: Bur Dubai, UAE
Team Size: Medium

Hiring the Right GTM Consultancy in Dubai

Choosing the right Go-To-Market (GTM) consultancy can be the difference between a smooth, impactful market entry and a costly, misaligned launch. Dubai has become a hub for world-class GTM experts/firms that combine research, strategy, and execution to help brands expand, launch products, and scale successfully in the region. Whether you need regulatory guidance, a pricing strategy, a creative push, or a full-stack market entry partner, the consultancies highlighted above bring proven expertise to the table.

At Market Navigator, we believe GTM isn’t just about launching, it’s about landing and sustaining growth. That’s why we go beyond traditional consulting. With our research-led strategies, seamless project management, and integrated marketing support, we help ensure your market entry is accurate, agile, and ROI-driven. From compliance checks to brand storytelling, our role is to connect strategy with execution so you can enter the UAE market with clarity, confidence, and measurable impact.

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